The challenge was to create a product that can help internal adminstrators manage exchange settings and customer accounts. From the beginning of the project, I was in charge of the UX design direction of the product and worked in close cooperation with the internal team of developers and business analysts. The final product was to include an admin console that controls Bullish - an exchange for digital assets.
At the beginning of this project, stakeholders from different departments were consulted, including legal, compliance, marketing, customer service, relationship management, tech operations, trading, etc. After gathering all the requirements, I worked with a team of five business analysts and prepared wireframes and design specifications for all the features.
User experience design, interaction design, user interface design, persona development, user acceptance testing
The admin console of the crypto exchange was released in 2021. The concept of this internal tool was well received.
User feedback was gathered with the help of the Product Team and analyzed by the UX team for future product enhancements.